Angry Birds’ Red Flies into SEGA®’s Super Monkey Ball Banana Rumble™ in Exciting New DLC!

Ever since SEGA’s acquisition of Rovio in August 2023, fans have been buzzing about potential crossovers between Angry Birds and SEGA’s iconic franchises. The wait is finally over as the iconic Angry Birds character Red is rolling into action as a permanent playable character in the upcoming Super Monkey Ball Banana Rumble DLC — launching April 8, 2025, at 6 PM PDT.

This marks the first time an Angry Birds character has been featured in a SEGA PC/console title DLC, blending two beloved franchises for an unforgettable fan experience. Players can roll, bounce, and smash through levels as Red, appearing in the classic art style — a nostalgic nod to longtime Angry Birds fans.

“The classic Angry Birds art style holds a special place in our fans’ hearts,” said Eeva Aaltonen, Head of Brand Operations at Rovio. “We’re thrilled to bring Red into the vibrant world of Super Monkey Ball, creating a fresh and joyful experience for players by bringing two of their favorite childhood games together.”

Angry Birds characters have been previously featured in SEGA titles during the limited-time mobile game crossover event last year. These crossovers closely follow Rovio’s transmedia strategy, which involves expanding the Angry Birds narratives across different media platforms. The new DLC exemplifies the strength and versatility of the Angry Birds IP, offering fans a fresh way to experience their favorite characters with a triumph of nostalgia.

“Angry Birds has already captured the hearts of millions and we’re always looking for new ways to expand the experience,” said Aaltonen. “Our collaborations with SEGA, and nostalgic IPs such as Super Monkey Ball, open up fantastic opportunities to explore new platforms and formats, ensuring the brand continues to thrive and evolve.”

The Angry Birds DLC for Super Monkey Ball Banana Rumble will be available for download on April 8, 2025, at 6 PM PDT.

About Rovio:

Rovio Entertainment Ltd. is a global mobile-first games company that creates, develops and publishes mobile games, which have been downloaded over 5 billion times. Rovio is best known for the global Angry Birds brand, which started as a popular mobile game in 2009, and has since evolved from games to various entertainment, animations and consumer products in brand licensing. Rovio has produced The Angry Birds Movie (2016), and its sequel, The Angry Birds Movie 2 was released in 2019. The company offers multiple mobile games and has seven game studios – one in Espoo (Finland), Stockholm (Sweden), Copenhagen (Denmark), Barcelona (Spain), Montreal and Toronto (Canada), as well as a subsidiary in Izmir (Turkey) called Ruby Games. Most of the employees are based in Finland where Rovio is headquartered. Rovio is owned by SEGA.

About SEGA of America:

SEGA of America, Inc. is the American arm of Tokyo, Japan-based SEGA CORPORATION, a worldwide leader in interactive entertainment. Established in 1986, SEGA of America publishes innovative interactive entertainment experiences for console, PC, mobile and emerging platforms. In 2020, SEGA ranked #1 among Metacritic’s Annual Game Publisher Rankings. Its globally beloved franchises include Sonic the Hedgehog™, Like a Dragon™, Virtua Fighter™, Super Monkey Ball, and Phantasy Star Online™, along with Atlus’ Persona™ and Shin Megami Tensei™ series. Since its debut more than three decades ago, Sonic has become a pop culture icon featured in dozens of games, TV series, and movies. SEGA of America has offices in Irvine and Burbank, California. Visit www.sega.com.

ⒸSEGA. All rights reserved. SEGA is registered in the U.S. Patent and Trademark Office. SEGA, the SEGA logo, SUPER MONKEY BALL and SUPER MONKEY BALL BANANA RUMBLE are registered trademarks or trademarks of SEGA CORPORATION. All other trademarks, logos and copyrights are property of their respective owners.

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