Espoo, Finland — November 1, 2013 — Rovio Entertainment announced today that Blanca Juti has joined Rovio to head a new function, Brand Office as EVP, Brand. In this role, she will be heading Rovio’s brand management including business intelligence, marketing and communications units to continue driving Rovio towards a global entertainment company.
“I’m extremely excited to join Rovio, work with the Angry Birds brand, and be part of Rovio’s world class crew of brand and marketing professionals”, said Blanca Juti, recently appointed EVP Brand, Head of Brand Office. “It’s impressive to witness this contagious passion for our products these people share at Rovio”.
Blanca Juti has lead high performance teams across the telecommunications and FMCG industries around the world. She has previously held marketing and sales roles at Nokia and Fazer.
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About Rovio Entertainment? Ltd.Rovio Entertainment Ltd is a global industry-changing entertainment media company headquartered in Finland, and the creator of the globally successful Angry Birds™ characters franchise. Angry Birds, a casual puzzle game, became an international phenomenon within a few months of its release. Angry Birds has expanded rapidly into multifaceted entertainment, publishing, and licensing to become a beloved international brand. Rovio's animated Angry Birds feature film is slated for July 1, 2016. www.rovio.com